FRESHKO is set to be much more than just a clothing line. “Music, art, graffiti, skating and dancing all fall into the same category,” said Khalifa. “Just like Taylor Gang has always done, the mission of Freshko is to give others a chance to be a part of something while expressing themselves individually through their own respective vision and knowledge.”
FRESHKO’s icon, the elemonkey, symbolizes good luck, fortune, strength, courage, wisdom, intelligence, leadership, and career victory. The circle F represents a solid foundation and solidity, completion, infinite potential, and 360 degrees. The “F” represents fundamentals, focus, freedom, foundation, future, and family.
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