Kendrick Lamar Speaks On "Poetic Justice" Visual Concept [Video]


We had another girl for the lead but I had an idea where I just wanted a little bit of a darker tone [girl] in the video,“ Kendrick tells Miss Info. Kendrick was sick of seeing only light-skinned video models. “It’s almost like a color blind industry where there’s only one type of appeal to the camera.

Not Light “Vs” Dark tho. More about “BALANCE”..Givn every shade of woman life, not jus what da industry thinks is “Hott” 4 camera.
– Kendrick Lamar

Kendrick Lamar Speaks On "Poetic Justice" Visual Concept [Video]

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